Search Engine Marketing - Generation Web

Specialization in

Search Engine Marketing.

Get high visibility quickly on the world’s top search engine’s with our SEM strategies and tactics.

Are you finding your business toward the bottom of the list when you search online for keywords related to your products and services or other offerings? Ever wonder how some companies always seem to be at the very top of the results page when you search for something online?

These results — or a lack of them– have to do with Search Engine Marketing. SEM, as it’s often called, is paid advertising that allows your business or organization to jump to the top of the search engine results list much more quickly than traditional SEO tactics. While SEO does a lot to inform search engines of your quality content and offerings in an organic way, SEM uses key data about your audiences to market directly to them based on the keywords they enter into Google or Bing.

What can we do for you

Our Expertise.

Why You Need SEM?

Help Audiences Find You Online

Does your business or organization offer services or goods to a regional area? The vast majority of consumers and individuals use search engines to find quality businesses near them. With our SEM strategies, we’ll learn key data points about your audience to make sure your company is at the top of the list when people search for keywords related to your industry. SEM shows your website to audiences that are actively seeking what you have to offer, increasing the quality of your leads and the potential for more sales or supporters.

Increase Your Visibility on the Most Popular Pages on the Web

Simply put: If your company isn’t showing up on the first or second page of Google results, the vast majority of internet users won’t find you. SEM helps push your company to the top of the list by making sure your web ads and the internet’s top keywords are aligned. Getting to the top of the results page increases your visibility and directs people to the landing pages on your site that are designed for conversion.

Solutions SEM Provides

Increase Your Visibility on the Most Popular Pages on the Web

Flexible and Diverse in its Approach to Help You Achieve Your Goals

SEM is an umbrella term that includes various ad tactics on the web. After assessing your business goals, we’ll put together a tailored approach that may include search engine result ads, banner and box ads that target users while they browse sites online, mobile-friendly ads, social media ads, Google Shopping and Video ads, custom landing pages with conversion funnels, and more.

Our SEM Services

Keyword Analysis

Audit existing website for current keywords
Compare against client goals, search volume, competition and budget
Keyword Strategy Blueprint

Google Ads Management

Text, Display, Remarketing, Shopping and Video Ads
Landing Page and Call to Actions setup and management
Conversion Tracking and Reporting

Social Media Ads Management

Facebook, Instagram, Twitter and LinkedIn
Landing Page and Call to Actions setup and management
Conversion Tracking and Reporting

Why Work With Us

We’ll cut through the jargon and fluff and get right to the nuts and bolts of your SEM strategy: We’re here to make the process smooth and stress-free as we collaborate to come up with a strategy that suits your business best. We’ll keep you abreast of your campaign while handling the minutia and inner workings of your search engine advertising.

What we have done for others

Case Study.

Women’s Bean Project

eCommerce Retail and Wholesaler Site Build

Work

Our Portfolio.

Tell us about your next project.

Site rebuild & creation, design refresh, web hosting, maintenance & security, SEO strategies and mobile solutions. We have the services and experience to meet all of your web presence needs.

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